Mars Petcare Launches Accelerator Program for Pet Startups

Mars Petcare has had great success with developing disruptive new technologies in the pet space, as well as growing their dozens of pet food brands.  Their biggest pet tech successes to date include hot properties like Wisdom Panel, a canine DNA testing company, and Whistle, a GPS pet location and

Petco App Will Pay You for Pet Selfies

This may sound too good to be true, but Petco has announced that its new Heads & Tails app will reward owners who upload selfies with their pet.  The selfie needs to receive at least 100 “likes” during the calendar month to qualify.  Once it achieves this level of popularity,